The prime reason many small businesses give up on content marketing is that they think it does not work. This conclusion is not without good reason. In fact, various studies have shown that most content
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For many small business owners, their target audience are those nearest them. They want people in their town, or the surrounding areas, to come into their store, or hire their services. In most cases, the
Do you want to grow your business and attract new customers? Effective, local Search Engine Optimization (SEO) strategies are wonderful tools that can achieve this goal. Local SEO uses site rankings on search engines, business directories,
Search engine optimization drives visitors to your website. Conversion optimization allows these visitors to become leads, and eventually customers. But in reality, the two concepts are not nearly as separate as these simplistic definition shows.
When it comes to digital marketing and SEO practices, many businesses forget that the key to remaining relevant online is by understanding their competition. By studying your competitors’ strategies, you can analyze what does and